Crâmpeie din viață by Nicoleta

Storytelling beyond ordinary

PEDIGREE® Tail Orchestra

A dog-conducted orchestra? Yes, please!

Source: Pedigree / Tail Orchestra

I love dogs, I co-own one and I know a little something about the love language of dogs. A dog’s moving tail is an expressions of joy and excitement. Your furry friend tells you he is happy to see you, or maybe that he is eager to go out for a stroll, or he wants to play. Feelings in movement! So, what if those joyful tail moves were translated into music? This is what Pedigree actually did – they turned dogs’ tails into conductors in an experiment filmed live at the Polish Radio.

PEDIGREE® Tail Orchestra

Year: 2024

Brand: Pedigree

Agency: BBDO Worldwide

#ads#advertising #2024

Curious to listen to the final masterpiece? The Tail Orchestra performance is available on Spotify

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Sunt Nico

Bun venit în colțul meu cozy de pe internet, unde cuvintele se întâlnesc cu creativitatea și strategia. Ca specialist în marketing, pasionată de social media, copywriting și arta de a spune povești, acest spațiu este dedicat explorării artei conexiunii – fie prin campanii de impact, povești captivante sau frumusețea atemporală a pietrei naturale.

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